Google Inc. is the company that runs the highly successful search engine Google.com. Company founders, Larry Page and Sergey Brin, met at Stanford University as computer science students. After many late night discussions, they put their heads together to develop a new idea in search engine technology. They experimented with developing their idea and ran it on their university network. Very soon though, their search engine became too big for the school network and needed a new place to grow. This was the beginnings of the web site that we now know as Google.com.

Google.com is a web site that is known for its simplicity and ease of use. When you visit the Google home page, you will experience a lot of white space, with a simple search box in the middle of the page. With such simplicity, it is quite hard to get lost when using the Google site.

With a quick rise in popularity, Google became a force to reckon with for the then number one search engine, Yahoo.com. Right from the beginning, Google was extremely popular and it very quickly became the number one search engine. Even today, its popularity has not waned.

Google Inc. was incorporated and became a formal company in 1998. Google Inc. needed ways to earn money. From very early on, Google has earned its profits through paid advertisements. It is a web site that has always been popular and it is this popularity that gave advertisers the confidence to pay for advertisements on their site; a fairly new idea at the time.

In 2004, Google Inc. went public and celebrated their Initial Public Offering (IPO) after just six, short years in business. This allowed them to grow even further as a business and to offer more helpful web services to their users and fans.

What has made Google.com successful? Not only does Google.com do what it does well, it is also a trail blazer when it comes to innovative services on the Internet. It has allowed many web site owners to make a profit through its pay-per-click advertising scheme, its been strategic in buying smaller companies for products that would raise the standard of the services it offers and it has an extremely loyal following of online users.

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